The first step in every content SEO strategy should be executing keyword research.

Website optimization is important because it helps your website visitors be more successful with their visits to your website. How long does it take to load all images, graphics, and videos?
Are there sufficient authority links and targeted internal links on each web page?

Social media SEO refers to how social media activities can boost your website’s organic traffic through search engines. It’s a topic that never gets old. The reason being simple: social media is important for SEO in more than one way. It not only makes your SEO activities effective but also lucrative.

Content is King! Content includes videos, pictures, and blog posts. These can also be used on your social media accounts to peak interest in your target audience, and then direct users back to your website. ​

There’s a lot you can do, but adding videos specifically helps increase your search engine results page (SERP) rank in a couple of ways: Increasing your click-through rates: Including video on your page drives a 157 percent increase in organic traffic from SERPs. Video content is not only the perfect tool for standing out on a cluttered timeline but can also easily be shared by consumers.​