Branding. Web. Media.
A Bradenton Digital Marketing Firm.
“The marketing practice of creating a name, symbol or design that identifies and differentiates a product from other products”
“Branding is a set of marketing and communication methods that help to distinguish a company or products from competitors, aiming to create a lasting impression in the minds of customers.”
What do you need to have a good business brand?
1. A recognizable logo
2. A well written and optimized website
3. Marketing materials, especially good business cards
4. A strong social media presence, we recommend Facebook, Instagram, Twitter and LinkedIn
5. A monthly email marketing campaign
6. A weekly SEO optimized blog
7. A video strategy, we suggest having a video commercial for your business as well as weekly social media videos.
All businesses have expenses, they must pay for rent (either for a storefront, office or home office) utilities, working materials, software, employees (either monthly or contractors), transportation, and networking … but have you noticed that most of them think that having a marketing budget is not necessary?
Why would you have a business and not think about having a marketing budget? You have to let people know that your business exists and what it does to best serve them, otherwise it would be like standing all alone in your boat in the middle of the ocean.
A Bradenton Digital Marketing Firm.